YWCA - Annual Report

As one of the region’s oldest non-profits, the YWCA wanted to remind donors that their work meeting the challenges faced by women remains crucial in today’s world. They challenged us to modernize and refresh their long-established brand. We drew our inspiration from the campaign’s theme—“Promises Kept. Lives Changed.”—creating a simple yet impactful design featuring photos of clients with quotations of how their lives had been changed by the YWCA’s range of services.