YWCA - Career Women of Achievement

For more than three decades, the YWCA has honored leading Tristate businesswomen at their annual Career Women of Achievement luncheon. Three years ago, they asked us to develop a distinctive look for this “sub-brand” while maintaining the integrity of the national YWCA brand. We continue to evolve our popular “pearl” design, first developed for the YWCA’s 30th (pearl) anniversary of this event. The campaign helped attract a record attendance of nearly 2,000 for this important fundraising event.